Resources

Our latest thought leadership blog, announcements, press, and research.

The Blog

Allow Us to Reintroduce Ourselves

Joe Hirsch, CEO     Today, I’m excited to announce a new evolution of the YellowHammer brand. We’re introducing a fresh look and feel that more accurately reflects our truly unique position in the market, focusing on streamlined technology, transparent...

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Be Nimble, Grasshopper

Olivia Rosen, Business Development Manager     My first job out of college was as an inside sales rep where the sales cycle was quick and the turnover was high. When I made the leap into ad tech, I knew I would have to adopt a more sophisticated consultative...

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Don’t Worry Vendor, It’s Not You; It’s Me

Edward Shannon, Chief Revenue Officer     Today, one of the hardest things to do in adtech is break into a brand’s trusted ecosystem of partners. Some brands have been with their agencies in some form or another for over 80 years. Think about that…do you...

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Brands Should Learn From Their Cousins, Direct Marketers

Edward Shannon, Chief Revenue Officer   Growing up in a family that owned a small business, I learned a number of valuable lessons about targeting customers that translate well over time and across any industry. For example, when I was a kid, my dad would have me...

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YellowHammer In the News

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Top Alternative Ad Networks 2016
November 23, 2016
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To Compete With Amazon, Don’t Ruin A Targeted Campaign With Generic Creative

October 31, 2016
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Yellowhammer Media Group on Forbes List: #79 America’s Most Promising Companies

January, 2015
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YellowHammer And The Performance Marketing Trading Desk

November 12, 2012
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Press Releases

YellowHammer Media Group Expands to Latin America with the Opening of an Office in São Paulo, Brazil
May 1, 2014
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YellowHammer to Present at the Customer Acquisition Unlocked Summit for Online Marketers
February 24, 2014
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