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All Brands Take Note – Personalization is Key

All Brands Take Note – Personalization is Key

Kirsten Samuelson, Director, Social Media Last week, a few members of the YellowHammer team attended ShopTalk, the world’s largest retail and e-commerce conference. The goal was to learn the latest trends in consumer behaviors, preferences, and expectations. ShopTalk...

Insights from eMarketer’s Display Forecast

Joe Hirch, CEO eMarketer’s Display Advertising 2018 forecast report went live yesterday, and I’m excited to have contributed to this year’s predictions about what will drive display spending next year and beyond. eMarketer predicts that US advertisers will spend more...